Tag - analysis

What is Marketing Research?

What is Marketing Research?

Marketing Research is the systematic collection, analysis, and interpretation of data on the marketing conditions. and that links the customers, producers, and end-users to the marketer through information used to identify and define marketing opportunities and problems; evaluate marketing actions; monitor marketing performance; improve understanding of marketing. It is the inclusive term that embraces all research activities carried on...

What are Conversion Rate Optimization (CRO)

What is Conversion Rate Optimization (CRO)?

Conversion Rate Optimization (CRO) is the systematic process of growing the percentage of website visitors, the CRO process involves understanding how users move on your site. Conversion Rate Optimization is focused on persuading more of your website visitors to take the desired action you want them to do on a website. CRO does evaluation for the site through Conducting qualitative research...