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Tag - conversation

What is conversational marketing?

What is Conversational Marketing?

Conversational Marketing revolves around talking to people. It's a conversation that prioritizes the consumer can focus on a product, service, or particular pain point. Those conversations allow branding to market themselves in a more meaningful, impactful manner. It hinges on the belief that selling is easier when a business has a good relationship with its target audience. Ultimately, consumers feel a need...